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“Honestly, the best holistic creative program out there, Minerva prepares students to excel in modern advertising.”

Aaron Gresham, Executive Creative Director, BIG Communications

Payton on parade!

Giving a shout out to Payton Lambert today. She graduated last May (‘22) and hit the ground running with a spot for Coca-Cola airing today during the Macy’s Thanksgiving Day Parade. Keep reading

There’s two audiences.

One of the first things advertising students learn is the value of identifying a target audience. That makes sense. Before we can do much else, we need to know who we’re communicating with. So, each time you work on a brand, your first step is almost always researching the target… Keep reading


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